Firefly Media - Projection Mapping | Design Services 

DirecTV’s holiday party was held in an outdoor garden space at the DirecTV headquarters in El Segundo, CA. 

 

A 120 foot by 140 foot tent was erected to cover the guests, and Winter Wonderland-themed art was image mapped to transform the warm, California night into an Arctic paradise. Multiple themes cycled throughout the evening, as 10 large format projectors created a feeling of cozy coverage in a winter storm.

 

The crowd of 1,000 employees enjoyed festive music, food, and spirits under a snowy sky. It was the perfect way to usher in the holiday season.