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ORLY BEAUTY
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For the Orly Beauty International Buyers Convention, Firefly projected Orly and SpaRitual brand images onto the facade of the Sheraton Universal Hotel and parking structure on the back lot of Universal Studios Hollywood.
This three-day event rolled out the pink carpet for more than 100 hosted buyers from around the world, and the theme of the gala was, “It all started with pink.” Many of the guests in the Starview Room donned pink attire and a projected painting of Orly’s Founder and CEO, Jeff Pink, was created using the company’s most popular nail polish shades.
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