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COCA-COLA 

Coca-Cola approached Firefly to seek maximum brand exposure for its music festival in Tel Aviv, Israel. Using a 60-foot projection dome, Firefly custom-created an immersive visual experience around the Coca-Cola brand. 

 

Hundreds of music fans celebrated throughout the night with an awe-inspiring multimedia show, featuring 3D animation and motion graphics, image-mapped to achieve 360 degrees of seamless projection. Thousands more joined the experience from the outside, pushing the event to its boiling point.

 

Brand engagement was achieved, and the power of the Coca-Cola moniker was further strengthened.

© 2014  FIREFLY MEDIA,  ALL RIGHTS RESERVED

 

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