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SAMSUNG 

Firefly projected abstract visuals onto the facade of a uniquely shaped bar at the Mix Lounge for the Samsung CES after-party on the 42nd floor of Mandalay Bay’s THEhotel in Las Vegas.

 

To maintain a minimalistic aesthetic, multiple HD projectors were positioned on the outdoor balcony. Firefly image mapped and projected content through the glass. This allowed for extra space inside the venue, without disrupting the energy of the guests.

 

The party unveiled Samsung’s newest technology, and Firefly was able to heighten the enthusiasm for the product.

© 2014  FIREFLY MEDIA,  ALL RIGHTS RESERVED

 

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